Statement And Aims
For my media production, I have chosen
Brief 2, which includes making a cross media production for a new artist or
band in a genre (genre/hybrid), for an independent record label, I have chosen Independiente.
I have chosen this independent record label as they do various genres, this
links to how Music Marketing is looking for the target audience to be 16-35
year olds. The music that I will be doing a music video for is Warm Foothills
from Alt J. This band has a range of genres, this includes: experimental rock,
indie electronic, folktronica, indie rock, indie pop and art rock. The music is
a very calm and relaxing music which contrasts the stereotypical view of a rock
music. In my opinion, I believe that
this music has the theme of nostalgic, which I would like to incorporate into
my music video when editing. My narrative of my music video is going to be
based on story of a tedding bear, the teddy bear is blue which indicates the calmness
of this music video as well as the music. Because some music doesn’t include
the artists in their music video this could raise curiosity towards the
audience as who is singing this, hence pushing them into researching the band’s
name and who they are. The teddy bear is going on a journey which evokes the
feeling of how the band has had a journey to come to where they are now, also
the journey towards the future. In the music video, I will have a range of
camera shots including close shots and long shots. In the video, I will have
video of nature to connote the calmness imagery.
In my magazine, I will be including the band’s face as a group and then individual writing of information about themselves. Along with the background of the artists, how they got together. I will be promoting the music video by including some snap shots of the music video as a little sneak peek. In the magazine, I will also be including the meaning behind the music video why I have done it like this. The front cover of the magazine will have the poster of the music album there along with other aspects of the magazine, like price and page numbers, I will also include a plug of a voucher to intrigue the viewer to look at the magazine. Also on the front cover I will include “see pages” to intrigue the viewer, to go to see their information and listen to their upcoming songs. In the magazine, I will insert a section where there is information on where you can buy the album and how much it will cost. There will also be a section where there will be information of what they will be doing in the future, their future journey that they would like to do. And social media aspects where people could follow on Instagram and other social media platform, for marketing purposes.
In my magazine, I will be including the band’s face as a group and then individual writing of information about themselves. Along with the background of the artists, how they got together. I will be promoting the music video by including some snap shots of the music video as a little sneak peek. In the magazine, I will also be including the meaning behind the music video why I have done it like this. The front cover of the magazine will have the poster of the music album there along with other aspects of the magazine, like price and page numbers, I will also include a plug of a voucher to intrigue the viewer to look at the magazine. Also on the front cover I will include “see pages” to intrigue the viewer, to go to see their information and listen to their upcoming songs. In the magazine, I will insert a section where there is information on where you can buy the album and how much it will cost. There will also be a section where there will be information of what they will be doing in the future, their future journey that they would like to do. And social media aspects where people could follow on Instagram and other social media platform, for marketing purposes.
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