Save The Children

They have used a classic children's song to make it more touchy and make it appeal to the parents who has children. The narrator also tells a story almost like a bed time story which makes the audience think of what kind of bedtime story this is for it to have "massacare" and "rape" in it. This therefore makes the audience think that they don't want this to happen to their children. From the harsh words and brutal imagery this brings the listener's attention. At the end of the video the another person was talking, this is read in a deep tone which shows the seriousness of the situation. By using the word "please" makes the audience feel the emotion and urgency of saving the children. Also the fact that this is about children makes the audience feel the sympathy. When the narrator says "children fighting adults wars" this makes the audience feel guilty at the fact that children are fighting for something the adults are supposed to do, and the fact that is children we feel more sympathy towards children rather than adults. The audience think the children who hasn't had a good childhood.